nifty method marketing events about us

A Little Bit About Nifty

Our agency is one part consultancy, one part creative, all focused on helping you get your big idea to execution the most effective, skillful, or particularly good way.

Our team offers more than 20 years of expertise in creative and marketing services, ranging from copywriting, inbound and direct marketing services, web development to experiential event production and design.

We're experienced.

We count Sirius XM, Ford Motor Company, Darr Equipment, the Dallas Business Journal, Smith and Nephew, Harvard Business School, and the Boy Scouts as folks we’ve worked with. Our work has been featured in the New York Times and Wired. And we love working with folks and partnerships who bring us smarts and execution mind-sets.

We're Certified Experts in Marketing, Meeting Planning, & Sales Enablement

Our team is certified with Hubspot, the Events Industry Council, Pardot (Salesforce), and Google. We’ve also got experience working with Marketo, Infusionsoft, and a number of other CRM and marketing automation platforms. We excel at helping an organization find and onboard a new platform or we can help your team refresh or optimize skills for a platform your company has, but isn’t getting the most out of it.

A few of our favorite things include great relationships, solid guarantees, and high expectations.

We believe strongly that in order to work with the good ones, you also have to be the good ones. If we can’t do it, we tell you so that we can find you the right partners and players for your campaign.

We bring the strategy AND execution.

Sometimes you need thinkers and sometimes you need doers. We have both and would love to extend your team, however you need to for the campaign you’re dreaming about. We’re happy to dream big ideas and bring ideas sourced from large corporations to small startups. But if you’ve already got your big idea, we can’t wait to help you execute it when you need an extra hand.

Meet Our Leadership

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Lindsay Martin-Bilbrey, CEO

A lover of marketing automation, ice sculptures, and pie, Lindsay aims to make  marketing, events, and technology easier for associations, corporations and nonprofits. She started her first agency nearly 20 years ago, helping local businesses create and execute direct marketing and planning training workshops for dentists and doctors.

Along the way, she got her CMP, worked with companies like Ford Motor Company, Association for Supervision and Curriculum Development, Sirius XM and the Nonprofit Technology Network, and realized she could never go to a concert again without asking herself, “How does that rigging attach to that floating stage?” Through the Nifty Method, Lindsay is passionate about leading her team to always ask “why” and “yes, and what else?” when supporting small and medium sized business as they grow and scale to the next level in their sales, marketing and events.

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Jason Roberson, General Manager

An award-winning business journalist and public relations executive for companies across several industries, Jason loves to guide creative content and innovative media and PR strategies for our clients.

Most recently, he served as the managing editor of the Dallas Business Journal’s online and print platforms. Jason also has more than 20 years of experience leading internal and external communications for clients of the FleishmanHillard public relations firm and reporting at the Dallas Morning News, the Dayton Daily News, and the Detroit Free Press. At Nifty, he guides our existing services of marketing automation, email marketing, paid media advertising, custom website design and event management, along with our newest offering of ghostwriting and PR.